Perfecting your Pitch

Based on the award entry elements, we’ll cover:

• • How to craft your Elevator Pitch , or “Connection Statement” – a succinct way to tell people what you do, essential for both awards entries and networking events
  • How to find “Your Why” i.e. your purpose for why you do what you do. Clearly communicating this to form an emotional connection with your ideal audience and build a loyal following in the process. Again, essential for award entries, but also in terms of how to market to and attract your ideal customers