Save The Date! Registrations opening soon.
Thursday October 22nd 2026
OR
Tuesday 27th October 2026
Build a brand people remember. Create content that actually works. Leave with a plan.
Whether you’re just starting out or have been in business for years, marketing can often feel overwhelming. What should you post? How often? Where do you even begin?
This hands-on workshop is designed to give you practical tools you can start using straight away.
Led by a local creative strategist who has spent more than 20 years helping organisations tell their stories, from regional tourism and community organisations to international schools and not-for-profits, you’ll learn how to build marketing that feels authentic, achievable and uniquely yours.
Most importantly, this workshop has been designed with regional businesses in mind. We understand the rhythm of the Margaret River region, its seasons, tourism peaks, local events and the realities of running a small business when you’re wearing multiple hats.
You’ll walk away with:
- A clearer understanding of your brand and how it shapes every marketing decision.
- Practical ways to create content that can be reused across your website, social media, newsletters and print.
- A simple framework for planning your marketing around the year ahead, including seasonal opportunities and major regional events.
- Easy-to-use tools and workflows that save time and reduce the stress of “what should I post today?”
- A ready-to-use annual content planning template that you can customise for your own business.
- Greater confidence creating your own marketing (or briefing designers, photographers, videographers and marketing staff more effectively).
Before you come
To get the most from the workshop, we encourage participants to:
- Download Trello before attending (free version is perfect).
- Bring a laptop with Microsoft Excel installed if possible.
Don’t worry if you don’t have either, we’ll still make sure you can follow along, but having them ready will help you leave with your content plan already underway.
Whether you’re a café owner, winemaker, artist, accommodation provider, retailer, wellness business or creative entrepreneur, you’ll leave with practical tools, fresh ideas and a marketing plan that’s ready to put into action.
